The newbies of today can quickly become your motivated, positive and highly trained experts of tomorrow.
After the Great Resignation, companies began offering hiring bonuses, increased wages and advertised new perks to attract talent. People are saying yes to these offers; the U.S. added 315K new payrolls in August.
But the new and potentially more complex challenge is that there aren't enough experienced, truly seasoned colleagues left to train up these new hires, which means knowledge gaps increase—and customer service complaints, job dissatisfaction and turnover are going to go up, up, up.
The TL;DR here --> Marketing agencies often forget about training, cross-training and up-skilling. But they shouldn't—especially in such a rapidly evolving industry. That, and there's SO MUCH value in institutional knowledge, which develops over time. Great retention starts with treating people well on Day One and doesn't end, period.
Regardless of your industry, dedication to retention pays off in the long run. When new colleagues join your team, provide them with a robust onboarding and regularly schedule refresher trainings or up-skilling sessions, followed by "at-the-elbow"-style peer support and mentorship opportunities with management or leadership. The newbies of today can quickly become your motivated, positive and highly trained experts of tomorrow.
By the way, Bond Studios is hiring. We're founded on the belief that great work comes from diverse teams that feel acknowledged with training and supported with mentorship. Our colleagues receive structured development sessions from Day One and are offered peer-to-peer learning opportunities throughout the year.
We champion curiosity and challenge our team to stay on the leading edge. Here, you're free to create, ideate and ask questions without fear.
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