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Team Bond
6 days ago
Three Ways Communications Pros Can Help Businesses and Organizations Facing Big Change
"America The Distracted" If Team Bond were writing a recap of 2025 thus far, that's the headline we'd choose to sum it all up. As U.S....
Team Bond
Oct 11, 2024
2025 PR Glossary: Five Key Terms to Know When Working With the Media
Many industries rely on lingo – slang references, acronyms, terms of the trade, and more. The media uses tons of this language, and not...
Team Bond
Sep 10, 2024
How to Build Unity During Divisive Times: Three Timely Tips for Modern Leaders
Hey, did you know that it's an election year? We kid... Even if you intentionally ignore politics, it's nearly impossible to avoid this...
Team Bond
Jun 24, 2024
Top Five Myths About Communications, Content Marketing, and PR
We meet with a LOT of prospective clients, and every lunch meeting, Zoom call or coffee talk is different. But lately we've noted a...
Team Bond
May 14, 2024
What to Know About Instagram's Algorithm Update
Instagram just did a MAJOR pivot to capitalize on TikTok's troubles. The photo-sharing app has introduced four changes that its says will...
Team Bond
Mar 29, 2024
The Rise of Print: How Magazines Are Making A Big Comeback, And Why It Matters For Brands Today
Many of us at Bond have written for or edited newsstand favorites like Real Simple, Men's Health, and Travel + Leisure. And our Founder &...
Team Bond
Mar 14, 2024
What to Know About LinkedIn's Latest Algorithm Change
News feeds never stop, and the unrelenting 24/7/365 cycle of content ideation and production can quickly burn out comms teams and the...
Team Bond
Feb 7, 2024
From the Copy Desk: 10 Common Words That You Should Never Mix Up
The Bond copy team can't stop editing. We notice the punctuation on billboards when sitting in traffic and scoff at product packaging...
Sarah Schaffer
Jan 10, 2024
From the Social Desk: Rounding Up the Best Hashtag Holidays for Building Community
Social media has evolved A LOT over the last decade, with perhaps the biggest change being the networks' swift and collective pivot to...
Team Bond
Jan 3, 2024
Why Big Brands Are Leaving Big Agencies Behind
Last week, The Wall Street Journal reported on an evolution in marketing - the end of the old agency model. In short, 2024 will see...
Sarah Schaffer
Oct 22, 2023
From the CEO's Desk: Why Curious Teams are a Competitive Advantage
Is there a business case for curiosity? YES! So, why don't more leaders take steps to embrace it in the workplace? The answer, I've...
Team Bond
Oct 14, 2023
PR Pitching in 2024: How To Secure Media Coverage During Times of Distraction and Crisis
Editor's Note: Updated May 2024 to reflect the current state of play: See Tip No. 6 "If it's really hard to be in marketing and PR right...
Sarah Schaffer
Sep 30, 2023
From the CEO's Desk: Three Key Elements of Effective Annual Planning
Q4 starts Monday. 😱 Have you met your brand marketing and messaging goals for the year? Let's face it, this year was super hard for a...
Team Bond
Aug 23, 2023
From The Social Desk: TikTok Launches Search Ads
Yesterday TikTok announced that advertisers will be able to place ads alongside organic content that appears when searching in the app....
Team Bond
Aug 13, 2023
PR in the C Suite: Most American Consumers Want Business Leaders To Address Social Issues
Last fall, a Morning Consult report showed that 69% of Americans believed that CEOs should either communicate their position on social,...
Sarah Schaffer
Aug 1, 2023
From the CEO's Desk: Making Kindness a Core Value in the Workplace
When I founded Bond last year, there were lots of things to figure out – from accounting and office space to services and staff. And...
Team Bond
Jul 20, 2023
Does Your Brand Need a Plan for Threads? Probably.
Across the world, consumers are watching the Threads x Twitter cage match to see who'll be the winner. But in brand marketing, the rise...
Sarah Schaffer
Jul 18, 2023
From the CEO's Desk: How to Talk About Your Brand Values in Good Times – and Bad
Countless 2023 surveys show that consumers expect to hear from CEOs on emerging trends and issues impacting culture and society, which...
Team Bond
Jun 27, 2023
From the Social Desk: What to Know About LinkedIn's Algorithm Changes
Yesterday, Entrepreneur magazine published a lengthy piece revealing many of LinkedIn's algorithm changes, which for months have been...
Team Bond
Jun 23, 2023
From the Copy Desk: Three Common Grammar Mistakes That Make Us Cringe
At Bond Studios, we edit and proofread a TON of copy for clients around the world. So, what are the mistakes we see most often?...
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