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Why Business Leaders Should Bring Comms into the C Suite
Tariffs and trade wars. Identity politics and culture wars. Geopolitical strife and the looming threat of actual wars. No matter your...
Team Bond
Mar 14


2025 PR Glossary: Five Key Terms to Know When Working With the Media
Many industries rely on lingo – slang references, acronyms, terms of the trade, and more. The media uses tons of this language, and not...
Team Bond
Oct 11, 2024


Top Three Tips for Pitching Your Brand To Holiday Gift Guides
For lifestyle and brand publicists, August signals the start of holiday gift guide season – i.e., the mad dash to secure EOY coverage for...
Team Bond
Aug 8, 2024


What to Know About LinkedIn's Latest Algorithm Change
News feeds never stop, and the unrelenting 24/7/365 cycle of content ideation and production can quickly burn out comms teams and the...
Team Bond
Mar 14, 2024


PR Pitching in 2024: How To Secure Media Coverage During Times of Distraction and Crisis
Editor's Note: Updated May 2024 to reflect the current state of play: See Tip No. 6 "If it's really hard to be in marketing and PR right...
Team Bond
Oct 14, 2023


PR in the C Suite: Most American Consumers Want Business Leaders To Address Social Issues
Last fall, a Morning Consult report showed that 69% of Americans believed that CEOs should either communicate their position on social,...
Team Bond
Aug 13, 2023


From the CEO's Desk: How to Talk About Your Brand Values in Good Times – and Bad
Countless 2023 surveys show that consumers expect to hear from CEOs on emerging trends and issues impacting culture and society, which...
Sarah Schaffer
Jul 18, 2023


Our Specialties: Brand Marketing, PR and Strategic Communications
Our team at Bond Studios is obsessed with making outstanding creative and must-read content. But it's not enough to just build the...
Team Bond
May 29, 2023


3 Tips for Brand Planning During Uncertain Times
Post-COVID, American business and industry is a mess. Layoffs are widespread, M&As make headlines daily, workplace morale is down and so...
Team Bond
May 10, 2023


From the CEO's Desk: MarComm Leaders Belong in the Boardroom
I've seen so many stories lately about the headwinds faced by Marketing and Comms pros as they move toward the C Suite, and with them the...
Sarah Schaffer
Mar 21, 2023


From the CEO's Desk: 4 Writing Hacks That Make a Difference
Teaching the next generation of journalists at the University of Maryland's Philip Merrill College of Journalism has been my privilege...
Sarah Schaffer
Jan 31, 2023


Amp Up Your PR Game: 5 Tips for Working with the Media in 2023
If it's really hard to be in marketing and PR right now, then it's nearly impossible to work as a journalist. Major media outlets and dot...
Team Bond
Jan 16, 2023


Check Yourself: 10 Common (and Cringeworthy) Grammar Mistakes to Avoid
Ever re-read an important email you just sent or a deck you just presented and wished you could have corrected that ONE stupid grammar...
Team Bond
Jan 10, 2023


3 Marketing Predictions for 2023
It's that time of year: We're seeing so many marketing predictions hit LinkedIn and the industry trades this week. From all the stories...
Team Bond
Nov 17, 2022


PR and Comms - A Modern CEO's Best Partners
A new Morning Consult report shows that 69% of Americans polled believe CEOs should either communicate their position on social,...
Team Bond
Nov 7, 2022
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